Photography
A showcase of post production editing and some photography.
eraclea
As part of the Eraclea skincare brand's mission to provide effective skincare solutions while promoting overall skin health and eliminating ineffective and irritating ingredients, I took on the responsibility of creating product images that portrayed the line as luxurious and pure; I meticulously planned, directed, and oversaw post-production for a product photoshoot, resulting in stunning, clean, and effortlessly beautiful photos showcasing their products, accompanied by engaging product headers.
Apples to Zinnias
Apples to Zinnias, a prominent Dallas florist, specializes in delivering unforgettable, high-quality fine flowers presented in upscale designs that never fail to surprise and delight. When entrusted with the project, my objective was to take photographs captured in the client's studio and elevate them to appear as though the floral arrangements truly existed in a real setting.
Employing various techniques, I meticulously crafted backgrounds and foregrounds that seamlessly complemented the bouquets and decorations envisioned by the client. Through careful manipulation and artistry, I aimed to create a visual narrative that showcased the exquisite beauty of the flowers while evoking a sense of authenticity and connection to a natural environment. By seamlessly blending the studio photographs with meticulously chosen backgrounds and foreground elements, I strived to enhance the overall aesthetic appeal and create a captivating visual experience that would resonate with viewers. Through this process, my goal was to bring the client's floral creations to life in a way that conveyed their quality, artistry, and ability to evoke wonder and joy in those who encountered them.